For the last 19 years, I've had to pleasure to work with Juana on numerous projects, events, and tours with dozens of well-known brands and International talent (Hennessy, Dewar's, Showtime, Eddie Palmieri, John Leguizamo, etc.). Juana always under promised and over delivered on each and every project. Her ability to work with every type of client is her "gift". Juana makes our company look good and we are lucky to work with Guichardo!!

I had the pleasure of hiring Juana Guichardo and her team at GEM Event Services when I was a Project Manager on an initiative for a boutique marketing agency owned by Impremedia. he client needed brand ambassadors and their team was thoughtful and engaging when distributing the premium items to consumers during an event that lasted several days.

Juana Guichardo has an infectious positive attitude and is one of the hardest workers I’ve come across in the entertainment industry. Serving as the account lead, for a few years, during HBO’s participation of People en Español’s Festival, Juana did more than just showcase clear and detailed project management skills but with her solution-oriented mind was able to troubleshoot and provide creative and innovative solutions.

Juana Guichardo is one of those unique professionals whose reputation precedes her. When I first started at GLAAD in 2019, all staff repeatedly said “wait until you meet Juana!” And then I did and understood why. Juana served as my Sponsorship and Program Consultant for the 30th Anniversary GLAAD Media Awards. She brought with her a white-glove approach to connect brands with over 2,000+ consumers.

Since 2018, AARP NY has developed a dynamic working relationship with GEM Marketing Solutions (Juana & team) and we are grateful for their commitment to go above and beyond at every one of our events. We especially appreciate the attention to detail and creative approach, to highlight our mission, our initiatives, and making us stand out above others